STORES & PARTNERSHIP
So’toys sustain its development in each country through strong partnership with first class operators, with which Somex had excellent relationship for more than 15 years in Ivory coast and Senegal and even more than 50 years in Rdc !
Another face of the So’toys dynamism is illustrated by the fulgurate development in Ethiopia in 2014. So’toys became leader in the country after the development of a network of 12 stores in Addis Abeba and the main cities in one year, with another 8 to come before the end of 2018. A Success Story from So’toys and its local partners at the level of the potentiality and the ambition of the brand.